Dave Horsager: The Trust Edge for Sales

“Your [Dave’s] production provided the perfect finale to motivate our people to take action to close the sale.” - Ron Shearer, CEO STI Delivers


Trust has the ability to accelerate or destroy any business, organization, or relationship. With greater trust comes greater innovation, stronger brands, increased retention of good people, higher morale, multiplied productivity, better results, and a bigger bottom line. The trusted leader is followed. The trusted sales person is bought from. For the trusted brand people will pay more, come back, and tell others. In the Twenty-First Century, trust has become the world’s most precious resource.

Dave Horsager MA, CSP is a business strategist, speaker, professor, and author who has researched and spoken on the bottom line impact of trust on 4 continents. Based in research but made practical and engaging for today’s leaders Horsager shows that trust is a measurable competency that brings dramatic results. Learn more about Dave here.